Planning is an essential ingredient in order to achieve the desired outcome. We believe that far too many companies lack a clear vision and understanding of what they want to achieve and how they are going to accomplish it. Through KB Business Marketing’s unique process, clients are able to improve the effectiveness of their business management efforts, while appropriately managing the use of human and financial resources. Furthermore, our Business Plans are typically used as part of the effort to raise external financing, whether commercial loans or capital infusions.
Key Issues
Developing a business plan is an important investment of time and money. Whether the plan is to be used for obtaining outside financing or for internal management purposes, it must effectively communicate the company’s strategic vision and address the reader’s requirements. An ineffective plan may bring dire consequences: denial of financing requests or disorganization within the company.
Expert Advice
Considering these risks, as well as the tremendous amount of time necessary to fully develop a suitable plan, many executives seek the assistance of professional business consultants. KB Business Marketing is uniquely qualified to assist in developing your company’s business plan. Our Business Plan engagements are handled entirely by Kevin W. Brown, M.B.A., a business professional with 25 years experience in business management, including commercial lending with Bank of America. Kevin’s banking background, combined with his in-depth understanding of marketing, provides tremendous value in creating plans that are highly effective.
If your plan is aimed at obtaining bank financing, our experience in commercial lending will prove invaluable as an insider’s perspective of bank requirements. If your plan is oriented towards outside investors, our experience in business valuation can help ascertain your company’s true value, reducing the risk of relinquishing undue ownership. Finally, if your plan is developed as an internal management tool, our combination of business experience and M.B.A. education will ensure that the document is effective for planning company growth and achieving management’s objectives.
There are numerous potential benefits of using KB Business Marketing’s business plans:
– Identify and target your most profitable markets
– Establish realistic goals and objectives
– Create strategies and action steps that bring results
– Establishing an appropriate budget
– Develop attainable timetables that bring consistency to your programs
How We Can Help
KB Business Marketing’s engagement approach and fees are structured to match the level of assistance that you require. Many executives need us to fully develop their plan, in which case we would spend significant time understanding the company and its market, and representing management’s perspective in the plan. Other executives may have the time and ability to develop their plan but would like minimal advice in refining it for the specific audience. Our fees are commensurate with our time involvement and the scope of the business plan.
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